Best Tax Software in the USA 2025: TurboTax vs. H/R Block

Why Tax Software Matters in 2025
Filing taxes in the USA has become more complex in recent years, with changing deductions, credits, and compliance rules. In 2025, taxpayers are turning to smart tax software solutions like TurboTax and H&R Block to simplify the process and maximize refunds.
TurboTax vs. H&R Block Overview
Both platforms remain industry leaders, offering step-by-step guidance, accuracy checks, and support for complicated tax scenarios. But which one delivers the best balance of cost, features, and user experience in 2025? This article dives deep into the comparison.
Key Features of TurboTax 2025

What TurboTax Offers in 2025
- AI-Powered Guidance: Personalized filing assistance with smart recommendations.
- Automatic Document Import: Pulls W-2s, 1099s, and investment reports directly from employers and banks.
- Audit Defense: Optional support in case of IRS audits.
- Self-Employed Tools: Expense tracking and Schedule C filing made easy.
- Mobile-Friendly: File taxes directly from smartphones with document photo uploads.
Why TurboTax Stands Out
TurboTax continues to lead with its intuitive design and advanced AI tools, making it ideal for taxpayers with complex returns such as freelancers, investors, and small business owners.
Case Example
A self-employed consultant in New York used TurboTax 2025 to automatically track deductions, saving over $2,500 in taxes compared to manual filing.
Key Features of H&R Block 2025

What H&R Block Offers in 2025
- Affordability: Lower pricing than TurboTax across most plans.
- In-Person Assistance: Over 9,000 physical offices for face-to-face help.
- Free Filing Option: Covers more tax situations under its free version compared to competitors.
- Import Competitor Returns: Easily switch from TurboTax or other providers.
- Strong Audit Support: Professional help if the IRS questions your return.
Why H&R Block Stands Out
H&R Block appeals to budget-conscious taxpayers who value affordable software combined with human support. It is especially popular among individuals with straightforward tax returns.
Case Example
A young professional in Texas filed using H&R Block’s free online plan in 2025. The return included a W-2 and student loan interest deductions— all handled at zero cost.
Pricing Comparison: TurboTax vs. H&R Block 2025

TurboTax Pricing (2025)
- Free Edition: Limited, simple tax returns only.
- Deluxe: Around $69 for homeowners and deductions.
- Premier: Around $99 for investors and rental income.
- Self-Employed: Around $129 with business expense tracking.
H&R Block Pricing (2025)
- Free Edition: Covers more situations than TurboTax’s free plan.
- Deluxe: Around $55 with itemized deductions.
- Premium: Around $85 for investments and rental income.
- Self-Employed: Around $115 with advanced support.
Verdict
Overall, H&R Block is more affordable, especially for standard returns. However, TurboTax justifies its higher cost with superior AI features and smoother user experience.
Ease of Use and User Experience

TurboTax User Experience
TurboTax is known for its sleek, modern interface. In 2025, it uses AI-driven prompts to guide users through the filing process, asking clear questions and auto-filling forms. Its mobile app also mirrors the desktop experience.
H&R Block User Experience
H&R Block offers a simpler, less flashy design, but it remains straightforward and beginner-friendly. Many taxpayers prefer its no-frills approach, especially older users who value clarity over advanced AI features.
Verdict
TurboTax wins on innovation and smooth design, while H&R Block is praised for simplicity and ease of navigation.
Audit Support and Customer Service

TurboTax Audit & Support
TurboTax offers optional MAX Audit Defense, giving users professional help if the IRS audits them. Its live chat and phone support are solid, but wait times can be long during peak tax season.
H&R Block Audit & Support
H&R Block shines here with its in-person audit assistance at local branches—something TurboTax cannot match. Customers can also access free online help centers and affordable paid expert consultations.
Verdict
For taxpayers worried about audits, H&R Block is the clear winner. TurboTax provides digital protection, but H&R Block combines digital tools with human support.
Mobile Apps and Accessibility

TurboTax Mobile Experience
TurboTax has one of the best-rated tax apps in the USA. In 2025, it allows users to upload W-2s by snapping a photo, sync accounts across devices, and complete a return entirely on mobile with no desktop required.
H&R Block Mobile Experience
H&R Block’s app is functional and reliable but not as polished as TurboTax. However, it includes unique access to in-person support, allowing users to schedule appointments directly from the app.
Accessibility
Both apps support accessibility features like voice commands, large text, and screen reader compatibility—helping more Americans file taxes easily.
Which Software Is Best for Different Taxpayers?

Best for Simple Returns
H&R Block Free Edition covers more forms and situations than TurboTax’s free plan—ideal for W-2 employees with limited deductions.
Best for Freelancers & Self-Employed
TurboTax Self-Employed wins here, with robust expense tracking, mileage logging, and Schedule C support.
Best for Investors
Both software handle investments well, but TurboTax has smoother integration with stock trading platforms and crypto exchanges.
Best for Small Businesses
H&R Block Premium & Business offers competitive pricing and strong support, especially with access to in-person CPAs.
Final Verdict: TurboTax vs H&R Block

Who Should Choose TurboTax?
TurboTax is best for taxpayers who want cutting-edge technology, AI-powered filing, and advanced features for complex tax situations. Freelancers, small business owners, and investors will find the extra cost worth the convenience.
Who Should Choose H&R Block?
H&R Block is ideal for individuals seeking affordable pricing, straightforward filing, and access to in-person support. First-time filers and people with simple tax returns benefit most.
Overall Winner
There is no single “best” choice— TurboTax wins on features, H&R Block wins on value. The right option depends on your income type, complexity, and budget.
Final Thoughts and Sources

Key Takeaways
- TurboTax offers the most advanced features but at higher costs.
- H&R Block provides strong affordability and hybrid in-person support.
- Both are IRS-approved and safe for filing taxes in 2025.
- Choosing the right one depends on your tax situation.
Final Recommendation
In 2025, U.S. taxpayers should select tax software not just by cost, but by complexity of returns, need for support, and comfort with technology. Both TurboTax and H&R Block remain excellent, reliable options.